Bath World Heritage Site
Brief
Create a new identity and look for
the Bath world heritage site brand. Something that is more representative of the city and brings everything from graphic styles and Bath to present day.
the Bath world heritage site brand. Something that is more representative of the city and brings everything from graphic styles and Bath to present day.
Client
City of Bath World Heritage Sight
Solution
Using aspects of the city itself to create something truly representative. Ranging from the Georgian streets to the Roman Baths.
Audience
Tourists and residents of Bath.
Logo Concept:
The logo design is a product of my time at Steers McGillan Eves Bath. I've included this into my portfolio as its a good example of logo that houses a message. In this case the message comes in the form of a entire cities heritage,
Typography:
In order to find a suitable typeface we looked to the streets of Bath. Inspecting how the typography behaves we looked at Apexs on the As, terminals, crossbars and serifs throughout the typefaces used.
Icons:
The icons represent features of Bath. These are then housed in ancient/ weathered mosaic forms; synonymous to the roman Baths.
